Jesse Jones is a marketing and branding entrepreneur, media host and speaker, and is steadily becoming one of Canada’s go-to connectors and thought leaders contributing to the cultural awareness of Canadians. Known for his thought-provoking, inquisitive and approachable conversation style, Jesse gets to the heart of important conversations taking place across the country by creating a safe and non-judgmental way into the topics on the minds and hearts of Canadians.
Jesse’s pedigree in the marketing and branding world as head of The Jones & Jones Group, a company founded on and that continues to have a strong emphasis on, the sourcing, development and management of Black and multi-cultural experiences, and in helping companies understand and connect with Black and multi-cultural consumers.
In his role as host, Jesse hosted the first season (City TV 2021) of the hit TV show Bachelor in Paradise Canada (from the globally successful Bachelor franchise). Jesse also acts as co-host on ET Canada, having co-hosted a Black History Special with singer Keshia Chante which aired in 2021 and is available across digital platforms.
Jesse is also creator, executive producer and host of ‘The Drive’, a content series that aired on Global Television for 2 seasons and continues to be leveraged by brands to connect authentically with consumers. ‘The Drive’ sees Jesse chauffeur city-goers to where they need to go. During the journey Jesse and his passengers discuss a range of topical issues, from technology, dating and relationships, back to school, passions, empty nesting, bucket lists, family and so much more.
Jesse’s work across multiple categories has solidified him as a creator that builds content that is integrative and authentic. He speaks to a brand’s core values while also staying relevant and fresh. Jesse’s ability to establish trust with brands and his audiences allows him to consistently uncover meaningful ways to connect with the world around him.